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Family and Consumer Sciences

M.S. in Career and Technical Education

Teaching Family and Consumer Sciences, a Teaching Job Like No Other

As you know, family and consumer science is a very dynamic field. From the areas such as nutrition and wellness, child development, and clothing construction to having a career in culinary, childcare, or cloth design; the importance of this field is paramount.  Hence, teaching marketing in a high school is the same.  It is like no other teaching job one has ever seen and offers opportunities for: Working with high school students

  • Working with high school students
  • Working with business partners in the business community
  • Providing instruction related to home fictions
  • Providing instruction related to preparing for culinary arts, childcare or clothing, and interior design
  • Taking students to conferences – Atlanta, San Diego, and San Antonio to name a few!

By far, it is the best teaching position in any given school.  It involves the best of both worlds – working with students and working with business leaders in the local community!

Interesting Facts

  • There is a critical shortage of family and consumer sciences teachers in Virginia.
  • Average starting salary is $45,000.00 and depending on where you live it can go as high as $55,000.00 plus.  And, this is for a 10-month contract (you have off in the summers and school holidays).
  • You can earn a Virginia teaching license with an endorsement in marketing and a VT master’s degree in one year.
  • The program can be custom-designed into a hybrid distance program, meaning you only have to spend three weeks in the summer and a fall semester in Blacksburg.  If you would like, the remainder of the program can be completed off campus.
  • The VT CTE program has achieved a 100% placement rate for its’ graduates for the past 10 years!
  • Career promotion opportunities include being a school administrator or a university professor.

Our Faculty 

Research Interests

  • Vocational and Technical Education
  • Marketing Education
  • Vocational Special Needs Education
  • Marketing and Distributive Educators

Bill Price

Bill Price, Associate Professor

Research Interests

  • Technical Skills Across Occupations
  • Trends In The World Of Work
  • Labor Market Skill Gaps
  • Best Practices In Workforce Development    

Joseph Mukuni, Visiting Asst Professor

Joseph Mukuni, Visiting Assistant Professor

Career and Technical Education Research Highlights

Recent Faculty Publications:

Mukuni, J., & Price, B. (2016). Identifying connections between career and technical education (Career and Technical Education) and academic programs through standards of learning. International Journal of Vocational and Technical Education, 8(4), 25-34

Mukuni, J., Price, W. (2014). Implementation challenges of a donor funded development project: Lessons learned through a deep-end strategy while implementing a development program in Zambia. Journal of African Studies and Development, Vol. 6(1)(EF19DD842921), 7.

Mukuni, J. & Price, B. (2013). Portability of technical skills across occupations: A Case for demolition of disciplinary silos? International Journal of Vocational and Technical Education. pp. 21 – 28. DOI: 10.5897/IJVTE2013.0131

Students interested in applying to M.S. in Career and Technical Education  endorsement on Family and Consumer Sciences should contact the program leader, Dr. Bill Price, by email at or by phone at 540-231-7390.

Visit our office at Suite 201 in the Public Safety Building (0313), 330 Sterrett Drive, Blacksburg, VA 24061
Application Deadlines
State of Virginia Licensure Applicants

Spring: January 1
Summer I: May 1
Summer II: June 1
Fall:  August 1


Dr. Bill Price
Program Leader
Public Safety Building
Suite 201
330 Sterrett Drive

School of Education (SOE) Programs

School of Education
Public Safety Building
Suite 201 (0313)
330 Sterrett Drive
Blacksburg, VA 24061