The advertising minor introduces students to basic principles of paid persuasive communication.
Total Credit Hours: 18
What You'll Study
The advertising minor allows students in disciplines outside the School of Communication to add specialized coursework in paid persuasive communication to their degree programs. Courses available through the advertising minor address topics such as advertising theory, persuasion, advertising copywriting, account planning, media buying, and social media theory and analytics.
If you have questions about pursuing an advertising minor, please contact: